Dec 30, 2020
Linkedin has seen tremendous growth recently. How can you make the most of that platform? It's no longer just a repository or resumes, it's now a place to meet and interact with others. I invited Kate Paine, founder of standing out online, to talk about Linkedin tactics and best practices, but also some of the...
Nov 29, 2020
Bill Phillips says "I always tell my clients, I want your site to be the stickiest place on Earth, your site needs to be the special place. And so I can make your site this special place, then it's just a matter of pulling all the levers I can to get them to your site. And once you're there, I know they're in a...
Oct 30, 2020
Jeffrey Madoff has pivoted from one creative career to the next. After success in the fashion business, he moved to film and commercials, and today is a teacher, playwright, and author. We dig into brand. What is it, what are the best and worst examples, and as always - where do ethics fit in. With examples from Nike,...
Sep 29, 2020
The co-founder of the largest online and in-person community for women podcasters, and an expert in community building and podcast marketing, Jessica Kupferman is my guest this week. We cover a LOT of topics - how important in diversity in your marketing? What is the most effective way to grow your podcast, and where...
Sep 17, 2020
Joe Polish learned marketing to survive. Forged in fire his techniques are tested and proven. Today he co-hosts the "I Love Marketing Podcast," and says "never thought I would consider [marketing] one of the most important ingredients to not only business success, but life success." Joe also founded the Genius Network...